Tuesday, April 26, 2011

Class 7 - Magazines

Former Student's Magazine Proposal
DISCUSSION: We discussed the three stages of media development, which apply to magazines and to other media we are studying: 

  • Elite stage -- Only the most wealthy, most educated have access
  • Popular stage -- Most people have access, but choices are limited
  • Specialized stage -- Everyone has access, but choices are fragmented
SHOW AND TELL: We looked at older copies of Life, National Geographic,  etc. and examples of different types of magazines: Trade, public relations, consumer; and academic and professional journals.

MAGAZINE COVERS: We viewed online the best magazine covers of '09, andTime magazine covers

The magazine quiz will be on Thursday.
 

BLOG 4 - Magazine Proposal - 25 points (due Sunday midnight)
Write a proposal for a new magazine (either a print magazine or an online magazine), as if you were going to submit it to a publisher. Your proposal should include:
·         Name of magazine
·         Concept – how is your magazine different from existing magazines?
·         Readers – demographics and psychographics (may include age group, gender, ethnicity, income level, interests, self-image, self-identification, etc.)
·         Other magazines serving this demographic (your competition) – your investors will want to know how your magazine is different or better?
·         Five advertisers who you think would like to reach your readers
·         Five articles you might include in your premier issue
·         Describe the cover of your premier issue (photo, graphics, color, words, etc.)
·         Draw (or create electronically) your proposed cover, including the name of the magazine and highlighting top articles, and post it on your blog and/or bring it to class. Stick figures are OK. Here's a template to create a cover electronically.

I will give prizes for the best magazine proposal (most original and feasible) and for the most artistic.


Due Thursday May 5 at midnight:  The Internet Search Project. Turn it in at TurnItIn.com.

1 comment:

  1. I would like to call to your attention that on question 10 of the internet search project, the link leads to a page that apparently no longer exists!

    ReplyDelete